A story of digital transformation. We began working with Applebee’s under a small site maintenance contract, & diligently grew the business piece by piece into a 7-figure digital AOR relationship, extending to multiple brands.
Sampling of work displayed, includes:
• New, award-winning Applebees.com (pitched & won) on the Sitecore platform
• Applebee’s social media, including a portrait of yours truly as community manager with my digital clients
• Carside To Go mobile app
• Exploratory CRM program
Key contributors: Benjamin Weisman, Aaron Nguyen, Roland Hulme (creative), Heather Salkin, Brennan Lindeen (delivery), Pat Donahue, Wojciech Wieroński, Josiah Williams (technology)